Product Reviews

How to Fill in Your Brows the All-Natural Way

May 11, 2015

There is no doubt that a fabulous set of eyebrows help frame the face and can really make a world of difference. It’s something many of us strive for, and yet can rarely achieve without the help of an arch master at our beck and call.


Well all that’s about to change, thanks to one particular hot prod that’s just landed at the I Am Natural Store HQ – Ecobrow! If you’re into all-natural products, then Ecobrow’s Eyebrow Defining Wax is your one-stop shop for achieving those perfectly shaped arches you’ve been coveting for awhile now. Created by expert brow threader and celebrity makeup artist, Marco Ochoa, the formulations are mineral-based, smudge-proof, cruelty free and paraben-free. Tick, tick, tick, tick. The Defining Wax blends and diffuses easily into the brow hair and contains Vitamin E to nourish and protect them. It has a cream-to-powder finish, a long-lasting smooth texture and is available in four different shades – Marilyn, Rita, Penelope and Liz – so you’re guaranteed to find a match that enhances, balances out and completes your overall makeup look.

Here’s how to achieve the furry little caterpillars of your dreams:


Step 1:

Filling in your eyebrows usually begins with getting rid of those stray hairs. If you can’t afford to go to a salon, tweezing is a cheap, at-home alternative, but be careful not to over pluck!

Step 2:

Using the Ecobrow Defining Brush, lightly dab the angle side of the brush into the Eyebrow Defining Wax and apply onto brows using short upwards strokes. Begin filling them in starting in the middle, working your way towards the arch. Concentrate most of the product on these areas and use less product where your eyebrows begin at the inner corner of the eye, as this will help achieve a more natural look. You can apply more as needed.

Step 3:

Taking the spooley side of the brush, brush the brow hairs upwards and blend out the wax to smooth out the brows and evenly distribute the pigment. Sometimes our eyebrow colour can leave harsh lines, so using a spooley will help soften them up.

And you’re done! Filling in your eyebrows is relatively easy process that can make your arches look like a million dollar job. We recommend yu start with the basic kit – our Ecobrow Defining Wax and Brush – and keep practising and remember that they’re meant to be sisters, not twins!

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1 Comment

  • Reply artisticandglamourous May 12, 2015 at 11:00 pm

    Is it water proof like other brow gels???

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